Western Motors Records 13% Increase In Performance

Western Motors – authorized distributor for Jeep, Fiat and Mopar in the Emirate of Abu Dhabi and member of ALFAHIM Group, has announced a 13% increase in Jeep sales in 2019 compared to 2018.

Owing to the growing demand for dune-bashing and other thrilling off-road activities, Western Motors’ Jeep Wrangler continues to be the talk of the town, particularly among UAE nationals. Among families, the legendary Jeep Grand Cherokee wins the hearts of a diverse demographic group seeking comfort and refinement coupled with some adventure and power.

In an interview, Mr. Monzer Rifai, General Manager of Western Motors, said, “With over 40 years of experience in the industry, Western Motors puts great emphasis on customer happiness applying strategic goals for tailored solutions, enhanced technologies, convenience and close customer interactions. We have partnered with various entities to support the community and offer unequivocal services to Jeep owners.”

The latest endorsement for Western Motors is the tie-up with the Support Units’ Annual Shooting Festival taking place from 12 to 21 February 2020 in Sweihan, held under the patronage of HH Sheikh Mohammed bin Zayed Al Nahyan – Crown Prince of the Emirate of Abu Dhabi & Deputy Supreme Commander of the UAE Armed Forces.

Moreover, other partnerships include Emirates Driving Company to secure off-road certifications for Jeep owners wishing to learn more about safety and desert driving; in addition to, regularly organizing off-roading excursions in collaboration with established 4×4 clubs based in the UAE.

Mr. Monzer continued, “The future outlook is promising with a new range of Jeep vehicles entering the Abu Dhabi market soon catering to an array of businesses and individuals. Already, we have introduced the all-new Jeep Gladiator pick-up, and are looking forward to doubling our product line with new Jeep hybrid units and the 7-seater Grand Cherokee.”

The Jeep authorized distributor has also announced benefits of free insurance for the first year and free registration facilitating their dreams of purchasing a powerful and high-performing 4×4. Additionally, Jeep owners seeking to send their vehicles to the service center for maintenance and repair are encouraged to drop-off their Jeeps at the Express Service Center on Airport Road.

Western Motors has been the authorized distributor for Fiat Chrysler Automobiles’ (FCA) Jeep, Fiat and Mopar in the Emirate of Abu Dhabi and a member of ALFAHIM Group since 1976. Constantly striving for excellence and innovation, the company’s commitment to quality has earned it an enviable reputation for quality, professionalism and customer service in the Emirate of Abu Dhabi.