Marmum Signs Deals Worth AED 27 Million At The First-Ever Edition Of EuroTier Middle East

Marmum, one of the leading dairy and juice companies in the UAE, signed contracts worth AED 27 million with two of the leading national feed producers in the UAE.

These were signed by Mr. Sultan Al Jaberi, Managing Director of Marmum with Mr. Edward Iskandar Hamod, General Manager of the National Feed and Flour Production and Marketing Company on 2^nd September, and with Mr. Tariq Ahmed Al Wahedi, CEO of the Agthia Group PJSC, the parent company of the animal feed brand Agrivita, on 4^th September in Abu Dhabi at the first-ever EuroTier Middle East event held.

Mr. Sultan Al Jaberi said, “As a local, home-grown brand we are committed to creating high volumes of good quality fresh milk and other milk products, to contribute to the demands of the nation. The population is increasing and we are an environmentally conscious brand that recognizes the need for sustainable farming to meet the continuity of food supplies at a national level. Our large scale investments in acquiring livestock feed from national producers is an extended validation of this commitment’.

EuroTier is the world’s leading trade fair for animal production providing a comprehensive overview of technology and service innovations in the animal husbandry industry. This year the first-ever edition of the EuroTier Middle East was organized under the patronage of His Highness Sheikh Mansour bin Zayed Al Nahyan Deputy Prime Minister, Minister of Presidential Affairs and Chairman of Abu Dhabi Agriculture and Food Safety Authority with Marmum partnering as the host sponsor for the event.

With a history spanning 35 years, Marmum is one of the premiere dairy suppliers in the region and has been at the forefront for pioneering innovations related to dairy farming. Marmum continues investing in the latest technology ensuring that their state-of-the-art facility produces dairy products of the highest quality every day.

The association of Marmum as the host sponsor to the EuroTier Middle East exhibition has been an obvious outcome related to the shared values of Marmum’s innovation-led farming strategy and EuroTier’s commitment for showcasing new technologies. The exhibition also aims to become a platform for key stakeholders in livestock management to convene from all across the region to share insights and knowledge, as well as an opportunity for industry business transactions.

Marmum is also committed to promoting investments in UAE’s self-sufficiency and food security goals and the agreements signed for AED 27 million with national feed producers in the UAE, is a vital part of this endeavour.