Infiniti Commences Search For UAE’s Top Aspiring Musicians As Part Of The New Infiniti Academy Series

INFINITI Middle East has commenced a search to find the UAE’s top aspiring musicians to launch its brand-new INFINITI Academy series. The opportunity will give aspiring musicians within the UAE the opportunity to take their talent to the next level by recording an exclusive studio track with prominent Emirati producer Kareem AlFadl of Arabian Panda Production.

The unique competition follows on from the Journey of Life documentary series presented by INFINITI, of which the first season aired on 27^th November 2019 on infiniti-tv.com. Hosted by Nouraldin, the Journey of Life series shares the stories and experiences of ten inspiring individuals from the region.

Episode eight takes the viewer into the world of Kareem Al Fadl, also known as ‘Arabian Panda’ – a rock guitarist and producer who will be the host of the first INFINITI Academy. Building on Kareem’s wealth of knowledge in music and the art of musical production, he will give one lucky musician or band the opportunity to produce their own original song.

To take part in this INFINITI Academy competition, up-and-coming musicians from across the UAE are encouraged to upload a 30- to 60-second video that demonstrates their musical talent on Instagram using #INFINITIacademy and  tagging both @INFINITIME and @ArabianPanda (T&C apply).

Musicians can take part in the competition starting 10 March 2020, until 20 March 2020. The lucky winner will be announced on 23 March, 2020.

“We are very excited to announce this unique competition to kick start the INFINITI Academy series with Kareem AlFadl.” said Markus Leithe, managing director of INFINITI Middle East. ”Professional studio time can be very expensive and present a major barrier for talented musicians when they start their journey, so we are very happy to be able to recognise – and reward – their drive to succeed.”

Commenting on the competition, Kareem AlFadl of Arabian Panda Production, said, “I was able to share my story through the Journey of Life series, and I now look forward to giving back to the music community through the INFINTI Academy. Musicians in the region do not always receive the support they need to continue developing their craft and the INFINITI Academy competition is a grassroots initiative that can enable the winner to take their music to the next level.”

More INFINITI Academy series will be announced in due course as part of the Journey of Life series presented by INFINITI.

All INFINITI Academy series will be shared on the same platform as Journey of Life (www.INFINITI-TV.com).