du Encourages Students Of The American University Of Sharjah To #PostWisely

du, from Emirates Integrated Telecommunication Company,continues the #PostWisely movement by kicking off an educational roadshow at the leading UAE academic centre, American University of Sharjah recently.

This university workshop is the first stop in the educational roadshow that the telco carried out in its efforts to engage with the UAE community at grassroots levels and communicate the campaign’s message of #PostWisely, which is centred around mindfulness of social media users when sharing negative content.

In an engaging session, Abdulwahed Juma, Executive Vice President of Brand and Corporate Communications at du, spoke to the university’s students and faculty of the department of Mass Communication and shed light on the findings of the Ipsos research that du commissioned for this campaign and discussed insights about trending social media behaviours.

du’s #PostWisely campaign is providing a platform for dialogue to take place to encourage ethical online behaviour through its social media channels. Join the discussion by following#PostWisely.