Du and Abu Dhabi Media Announce Launch Of New Television Channel On Orbital Position 7w

Today, du has announced that it has partnered with Abu Dhabi Media (ADM) and launched a new television channel – NatGeo Kids Abu Dhabi. This television channel is especially designed for children and will provide a variety of educational programmes, going beyond entertainment and cartoons. du is supporting this project with their largest Direct-to-Home (DTH) delivery service platform, which enables ADM to broadcast this channel both in Standard Definition (SD) and also High Definition (HD) formats. The telco made the announcement at CABSAT 2018, which is currently taking place from January 14-16 at the Dubai World Trade Centre.

“Through this partnership, we are providing a best-in-class viewership experience to our du home service customers, adding life to life. As one of the largest DTH delivery service platforms in the region, we are enhancing the quality of experience for Nat Geo Kids Abu Dhabi viewers, using our extensive expertise in broadcasting services,” said Hany Aly, Executive Vice President of Enterprise Business, du.