Jumeirah Group’s Emirates Academy Of Hospitality Management Woos Emiratis With 50% Scholarships At NAJAH Education Fair

Emiratis aspiring for a career in the region’s booming hospitality industry can benefit from 50 per cent scholarships being offered by the UAE’s leading hospitality management academy at NAJAH, UAE’s renowned higher education fair, which is being held at Abu Dhabi National Exhibition Centre, from October 31 to November 2, under the patronage of HE Sheikh Nahyan Bin Mubarak Al Nahyan.

The scholarships are being offered by the Emirates Academy of Hospitality Management (EAHM), an integral part of the Jumeirah Group, which is ranked among the Top 10 hotel management schools globally, as part of efforts to attract Emiratis to the hospitality sector.

Young Emiratis who have entered the hospitality industry are excited about the growth potential and career prospects for graduates of the academy. Elham Bolooki, a graduate of EAHM who currently works as an Operations Manager across a range of Jumeirah Properties, has been identified by the Jumeirah Group as an Emirati Future Leader.

Elham says: “I walked into the Academy by chance and never looked back. After a week of classes, I realised that there was nothing else I wanted to do. I was hooked when I understood that we are here to create experiences which, to me, is far more fulfilling than other jobs. The Academy really has helped me grow.”

Rafia Al Ameemi, another Emirati graduate, said: “The programme at the Academy gave me the overall feel of hospitality operations. In addition, the Food and Beverage and Culinary Arts experiences were very exciting. The Academy has given me the chance to interact with students from all around the world.  The Academy placed me on the first step of my career ladder, opening many doors and opportunities that I would have not been able to pursue elsewhere.”

Sarah Shaw, also an Emirati, said: “Experiencing the hotel industry was a journey of adventures and every situation held an opportunity to bridge cultures and learn from the people I interacted with.  These situations resonate vividly in my mind and provide a reference for all my future encounters. As an Emirati EAHM Alumna, this knowledge and skill gave me a competitive advantage to excel in both the private and public sectors of the UAE.”

Dr. Scott Richardson, Executive Dean of EAHM, says: “We fully support the UAE government’s drive to create jobs for Emiratis. We feel hospitality is one sector that can generate jobs on a large scale and we believe Emiratis have the ability and competence to excel in this field. As the UAE’s hospitality sector is set to record the highest growth rate among all GCC countries, we are encouraging more Emiratis to pursue careers in the hospitality sector.”

The UAE hospitality market is expected to reach $7.6 billion by 2022 at five-year CAGR of 8.5 per cent (2017-2022) and the hotel supply is expected to grow at five-year CAGR of 6 per cent to 183,718 hotel rooms, according to the latest Alpen Capital report on GCC Hospitality Industry.

EAHM offers BBA and MBA degree programmes in International Hospitality Management in academic association with École hôtelière de Lausanne, the renowned hospitality management school. The academy is accredited by the UAE Ministry of Education, the Institute of Hospitality, UK, and International Centre of Excellence in Tourism and Hospitality Education, Australasia.