Make Room For Play And Celebration With Ikea During Dubai Design Week

 IKEA, the much-loved Swedish home furnishing retailer, has created a grand exhibition, inspired by a magical playhouse fantasia, which is now open to the public at Dubai Design District. Kicking off Dubai Design Week on November 14^thand open until November 25^th, visitors will be taken on a journey from wishing trees to topsy turvy illusions.

Whether children or adults, IKEA wants to remind the nation of the little things in life that matter, that  good things can happen if you say yes to more fun! IKEA recently conducted its third global Play Report, exploring the importance of play for adults as well as children. The findings showed that play is a tool for people to sustain a healthy life, giving them room to be more creative and happier. But people have also expressed that modern-day life is quick to steer people away from play and that it feels socially unacceptable to embrace a playful mind-set. IKEA wants to encourage you to make room this winter for more moments of celebration and play, and explore the child within.