This year, the Middle East Public Relations Association (MEPRA) is marking its 25th anniversary, recognizing a quarter century of advancing professional practice, industry alignment, and leadership in communications across the region. Founded in 2001 by a small group of senior agency leaders, MEPRA emerged at a time when public relations in the Middle East lacked
The MENA Golf Tour’s inaugural Egypt Golf Series gets underway this Sunday as a strong international field descends on New Giza Golf Club for the first of four back-to-back tournaments offering a combined USD $400,000 in prize money and crucial Official World Golf Ranking points. The Egypt Golf Series New Giza (19-21 January) marks the
Today, a large portion of internet users access websites through mobile devices. Smartphones and tablets have long replaced desktop computers as the primary means of browsing the web. This shift has fundamentally transformed the approach to web development. It is no longer enough for a website to look good only on desktop screens; it must
Asharq Business with Bloomberg, the region’s leading business and financial news multi-platform channel, announces a strategic three-year collaboration with Nasdaq, to deliver exclusive real-time U.S. equities market data and updates to investors and decision-makers across the Middle East. Through access to Nasdaq’s official data product, Nasdaq Last Sale (NLS), Asharq Business with Bloomberg will receive
botim money, botim’s financial services arm serving millions of users in the UAE and beyond, announced a strategic collaboration with Mastercard to expand its global remittance capabilities, powered by Mastercard Move. The integration enables botim money users to send money from the UAE to over 150 countries, with payouts delivered to bank account, mobile wallet, or cash
Under the patronage of Her Highness Sheikha Jawaher bint Mohammed Al Qasimi, Wife of the Ruler of Sharjah and Chairperson of the Sharjah Family and Community Council, the eighth edition of the Arab Women Sports Tournament (AWST 2026) will host 63 teams from 16 Arab nations from February 2 to 12. The sportswomen and athletes
For many years, having a website was considered enough to be digital. Today, that definition has completely changed. Artificial intelligence (AI), Metaverse, Web3, and datadriven marketing solutions are fundamentally transforming how brands communicate with their target audiences. Keeping up with technology is no longer a choice but a necessity. In thistransformation process, Cyber Gear stands
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