These days almost all conversations are around the impact of AI on business. Artificial Intelligence (AI) is transforming the digital marketing landscape in profound ways. From helping marketers attract target audiences more effectively to analyzing customer behaviors and optimizing marketing strategies, AI has quickly become an essential tool in the industry. However, AI’s impact extends beyond
SEO enhances your website’s recognition in search engine results, further compelling organic traffic and customers towards your company. This article breaks down the essential SEO components for SMEs. Why SEO Matters for SMEs SEO is one important weapon whereby SMEs can fight big companies. Unlike paid advertising, SEO earns organic traffic. More reasons why SEO
IntellectAI, the AI-focused business unit of Intellect Design Arena, announced the launch of its cutting-edge wealth platform, WealthForce.AI, for the Middle East market. Composed on eMACH.ai, this transformative platform is designed to empower Relationship Managers (RMs) by leveraging Artificial Intelligence (AI) and advanced data analytics to achieve hyper-personalisation and hyper-automation, ultimately delivering unparalleled customer experiences.
SETTLE, an Egypt-based B2B payment platform, has successfully raised $2 million in a pre-seed funding round led by Shorooq Partners. Other notable investors that participated included El Sewedy Capital Holding, Acasia Ventures, and Plus VC. With this new funding, SETTLE plans to accelerate its transition into the global market and further develop its platform with
Coursera, a leading online learning platform, has launched a new report emphasizing the rising use of micro-credentials by academic institutions worldwide. The report shows that universities are increasingly supplementing traditional degree programs with industry-specific micro-credentials to produce job-ready graduates and enhance the professional growth of both alumni and faculty. The report, based on a study
INFINITI of Arabian Automobiles Company (AAC), a division of the AW Rostamani Group and the exclusive distributor of INFINITI in Dubai, Sharjah, and the Northern Emirates, has been honored with the prestigious INFINITI Global Award for fiscal year 2023. This accolade celebrates AAC’s outstanding achievements in sales performance, after-sales service, and customer excellence. The award
Four new prestigious regional hotel brands have joined the fast-growing UAE-based Global Hotel Alliance (GHA), expanding its presence in some of the world’s most popular tourism destinations. Paramount Hotels in the UAE, Unike Hotels in Norway, Sunway Hotels & Resorts in Malaysia and Andronis in Greece, add 32 properties to the world’s largest alliance of independent hotel brands, enriching
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