Month: March 2021

Tourism Ireland’s annual GCC Sales Mission event turned virtual this year, with Virtual Ireland Meets the Middle East 2021. The aim of the event was to connect the island of Ireland’s industry experts with high-end travel agents and tour operators from across the Middle East (including UAE, Qatar, Kuwait, Saudi Arabia and Turkey), with workshops providing

One thing is for sure: we all understand how challenging it is to adjust to adapt. Change is unavoidable and an integral part of becoming human, whether it is intentional or accidental, gradual or abrupt. COVID-19 has caused an individual discover in our way of life over the last few months. And now, even going

The Ministry of Heritage and Tourism in the Sultanate of Oman has put in place several digital workshops and seminars that highlight the essence and diversity of tourist destinations in Oman, main touristic experiences and the Omani heritage and environment. The digital workshops also showcase and highlight competitive advantages that drive tourism in the country,

Spring is in the air and STARZPLAY is making sure that MENA viewers enjoy the beautiful weather with the perfect dose of entertainment. Sit back and relax with your loved ones and enjoy a month of exceptional entertainment with MENA region’s leading subscription video on demand (SVOD) service. From exclusive shows to exciting dramas, laugh

The Arab Women Authority announced today that Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chairperson of Dubai Culture and Arts Authority, is the recipient of its First Arab Lady of the Year award. The award recognises the role she has played in the resurgence of Dubai’s cultural and creative sector and her

Today on International Women’s Day, the Anwar Gargash Diplomatic Academy (AGDA) launched its latest Women in Diplomacy Index for 2021. Following the launch, the academy also hosted a panel discussion on the topic of gender equality in foreign policy and the diplomatic corps. First published in 2018, the Women in Diplomacy Index seeks to track

Personalization provides tailored encounters on all digital touchpoints in an omnichannel environment. Customers today gravitate toward branded products that make them feel like they are heard, understood, and care about their relevant wants and needs. This is where customization comes into play. It allows brands to personalize the messages, offers, and perspectives they produce from